Vanitas

• Romantic
• Evening
• Festive
• Casual

Vanitas settles from the outset into something dense and cocooning, with a real sense of substance.

From the opening, the vanilla comes through warm and deep, with balsamic, slightly smoky notes. The effect is immediate: rich, almost dark, with a sweetness that is never light.

Then the fragrance rounds out while keeping its intensity. The vanilla turns creamier but stays anchored in a resinous base that gives it weight and staying power. The whole is hypnotic, almost meditative.

Over time, Vanitas settles into a warm, soft, lasting base, where the vanilla grows smoother, almost melted into the skin, while keeping its depth. The signature is embracing, sensual and striking.

Profvmvm Roma is an Italian perfume house founded in Rome in 1996 by four siblings: Giuseppe, Luciano, Maria and Felice Durante. Their story starts much earlier, in a village in Molise, where their grandfather Celestino came home from the war with very little. The village knife grinders went on to become the most important perfumers in the Eternal City. When the perfume market swung towards globalisation and standardisation, the four siblings no longer recognised themselves in it. They felt manipulated, no longer free in their own work. In 1996, they founded Profvmvm Roma. A direct answer to uniformity: juices formulated at around 43% concentration, built on 8 to 10 essential raw materials, one of which clearly dominates, so that each fragrance expresses an emotion rather than a generic accord. Perfumes that evolve on the skin for hours, that make as much of a mark as they keep you company. What you wear with a Profvmvm Roma is a fragment of that path: from the mountain village to the streets of Rome. An artisan house, in the most natural sense of the word.