{"title":"Placebo","description":"\u003cp dir=\"ltr\"\u003eA lemon sorbet in the streets of Oran, the last metro in 1990s Paris, the smell of clean laundry: at \u003ca href=\"https:\/\/sayhar.fr\/en\/collections\/placebo\"\u003ePlacebo Paris\u003c\/a\u003e, every fragrance is a scent portrait of a memory. Belle Étoile, Créponné, Dernier Métro, Gris Solaire, Jalila, Misserghin, Nouveau Riche and Rue d’Alger are waiting to be smelled at Sayhar, rue de Marignan, Paris 8th, or explored online.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eThe Placebo house\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003ePlacebo is a Paris niche perfume house launched in 2025 by Riad, a young French-Algerian creator. His story begins in hospital: as a child, long stays introduced him to a world of contrasting smells, the harshness of antiseptics against the comforting warmth of loved ones, the leather of jackets, the trail of an eau de toilette. This sensitivity first found its voice in urban culture, graffiti, hip-hop and streetwear, before turning into fragrance. Hence the name: a placebo is not a cure, but it works on memory and emotion. Each creation is named after a place or a moment in life, between Paris and Algeria. The fragrances are extraits concentrated at 25-28%, made with 95% natural ingredients, designed in Paris and produced in small batches.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003ePlacebo fragrances available at Sayhar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/sayhar.fr\/en\/products\/creponne\"\u003e\u003cstrong\u003eCréponné\u003c\/strong\u003e\u003c\/a\u003e: the memory of créponné, Oran’s iconic lemon sorbet, between lemony freshness and summer sweetness.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/sayhar.fr\/en\/products\/misserghin\"\u003e\u003cstrong\u003eMisserghin\u003c\/strong\u003e\u003c\/a\u003e: a tribute to the town near Oran where the clementine was born, mandarin and clementine over deep Eastern materials.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/sayhar.fr\/en\/products\/rue-alger\"\u003e\u003cstrong\u003eRue d’Alger\u003c\/strong\u003e\u003c\/a\u003e: cardamom, pink pepper and Eastern spices, inspired by busy backstreets.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/sayhar.fr\/en\/products\/dernier-metro\"\u003e\u003cstrong\u003eDernier Métro\u003c\/strong\u003e\u003c\/a\u003e: a fleeting encounter in 1990s Paris, bergamot, blackcurrant, rhubarb and lychee for a tangy, urban opening.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/sayhar.fr\/en\/products\/gris-solaire\"\u003e\u003cstrong\u003eGris Solaire\u003c\/strong\u003e\u003c\/a\u003e: the memory of clean, fine linen, bright and reassuring.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/sayhar.fr\/en\/products\/nouveau-riche\"\u003e\u003cstrong\u003eNouveau Riche\u003c\/strong\u003e\u003c\/a\u003e: cardamom, cinnamon and mint, a rare heart of lavender and cocoa husk, over tonka bean and patchouli.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/sayhar.fr\/en\/products\/jalila\"\u003e\u003cstrong\u003eJalila\u003c\/strong\u003e\u003c\/a\u003e: the glow of a ripe peach over leathery, ambery depths.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/sayhar.fr\/en\/products\/belle-etoile\"\u003e\u003cstrong\u003eBelle Étoile\u003c\/strong\u003e\u003c\/a\u003e: Sicilian bergamot and pink pepper over precious materials.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWhich Placebo fragrance should you choose?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eFor freshness: Créponné, Gris Solaire or Misserghin. For an urban fruity floral: Dernier Métro. For spices: Rue d’Alger or Belle Étoile. For an original aromatic gourmand: Nouveau Riche. For fruit and leather: Jalila. Every Placebo creation is unisex and comes as an 80 ml extrait de parfum.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eWhere can I buy Placebo perfumes in Paris?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eThe whole Placebo collection is waiting for you in our Sayhar boutique, 27 rue de Marignan, Paris 8th, a stone’s throw from the Champs-Élysées, where our team will help you find the memory that feels like you. To get your bearings before you visit, the \u003ca href=\"https:\/\/sayhar.fr\/en\/pages\/scent-matchmaker\"\u003eScent Matchmaker\u003c\/a\u003e offers you a selection based on a few questions.\u003c\/p\u003e","products":[{"product_id":"creponne","title":"Créponné","description":"\u003cp data-pm-slice=\"0 0 []\"\u003eUnder the blazing sun of Oran, a scent passes down the generations. More than just a frozen dessert, the créponné is a shared memory, of summer afternoons when the chill of a frosted lemon made you forget the heat of the coast. Placebo Paris reinterprets that feeling in a bright creation, as comforting as it is unexpected.\u003c\/p\u003e","brand":"Placebo","offers":[{"title":"80 ml","offer_id":57962572382539,"sku":"056 100 01 01","price":200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1013\/6764\/4491\/files\/placebo_creponne_bottle.webp?v=1784881807"},{"product_id":"gris-solaire","title":"Gris Solaire","description":"\u003cp data-start=\"38\" data-end=\"335\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong data-start=\"38\" data-end=\"54\"\u003eGris Solaire\u003c\/strong\u003e is a bright, elegant niche perfume, imagined as the memory of clean, refined linen. A creation by \u003cstrong data-start=\"175\" data-end=\"195\"\u003eDominique Ropion\u003c\/strong\u003e, where the freshness of blackcurrant and ginger meets the softness of almond, before revealing a powdery heart of iris and tuberose.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"337\" data-end=\"490\"\u003eA fragrance of sophisticated cleanliness, between modernity and heritage, carried by a base of white musk, vetiver and patchouli for a timeless signature.\u003c\/p\u003e","brand":"Placebo","offers":[{"title":"80 ml","offer_id":57962572349771,"sku":"056 100 01 02","price":200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1013\/6764\/4491\/files\/placebo_gris-solaire_bottle.webp?v=1784881781"},{"product_id":"dernier-metro","title":"Dernier Metro","description":"\u003cp\u003eDernier Metro \u003cmeta charset=\"utf-8\"\u003eis a fragrance inspired by a fleeting encounter in the heart of 1990s Paris. A luminous composition where the tangy freshness of rhubarb, blackcurrant and bergamot joins a floral heart of rose, lychee and orange blossom.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"320\" data-end=\"460\"\u003eA joyful, magnetic sillage, between powdery softness, gourmand vanilla and the depth of patchouli, for a free and daring femininity.\u003c\/p\u003e","brand":"Placebo","offers":[{"title":"80 ml","offer_id":57962571596107,"sku":"056 100 01 03","price":200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1013\/6764\/4491\/files\/placebo_dernier-metro_bottle_2ec835c9-4323-4316-97e1-53cbe08a15ef.webp?v=1784881758"},{"product_id":"rue-alger","title":"Rue d'Alger","description":"\u003cp data-start=\"38\" data-end=\"335\" class=\"PDq2pG_selectionAnchorContainer\"\u003eInspired by the lively alleyways of a city where spices, flowers and traditions meet. A bright opening of cardamom, pink pepper and oriental spices, before revealing a deep heart of Damask rose, oud and incense.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"337\" data-end=\"514\"\u003eA warm, elegant sillage, heightened by sandalwood, amber and white musk, like an invitation to travel through memory, gourmand pleasure and authenticity.\u003c\/p\u003e","brand":"Placebo","offers":[{"title":"80 ml","offer_id":57962571006283,"sku":"O56 100 01 04","price":200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1013\/6764\/4491\/files\/placebo_rue-dalger_bottle_3f511a49-c188-411f-9294-c6567506a2e7.webp?v=1784881723"},{"product_id":"nouveau-riche","title":"Nouveau Riche","description":"\u003cp data-start=\"497\" data-end=\"795\" class=\"PDq2pG_selectionAnchorContainer\"\u003eNouveau Riche celebrates the daring of those who write their own success. An intense fragrance where the sharp freshness of mint meets the warmth of cinnamon and the velvety depth of cocoa, creating a signature as elegant as it is determined.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"797\" data-end=\"977\"\u003eBetween spicy power and woody sensuality, this scent reveals a strong personality, carried by tonka bean and patchouli for a rich, sophisticated and unforgettable sillage.\u003c\/p\u003e","brand":"Placebo","offers":[{"title":"80 ml","offer_id":57962570154315,"sku":"056 100 01 05","price":200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1013\/6764\/4491\/files\/placebo_nouveau-riche_bottle.webp?v=1784881673"},{"product_id":"belle-etoile","title":"Belle Étoile","description":"\u003cp data-start=\"38\" data-end=\"331\" class=\"PDq2pG_selectionAnchorContainer\"\u003eBelle Étoile captures the beauty of a starry night where fresh citrus meets the warmth of precious materials. Sicilian bergamot and pink pepper light up the opening, before giving way to a majestic floral heart blending Damask rose, jasmine and woody nuances.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"333\" data-end=\"483\"\u003eAn elegant, cocooning sillage where golden amber, silky musk and sandalwood leave a soft, luminous and deeply refined trace.\u003c\/p\u003e","brand":"Placebo","offers":[{"title":"80 ml","offer_id":57962565075275,"sku":"056 100 01 06","price":200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1013\/6764\/4491\/files\/placebo_belle-etoile_bottle.webp?v=1784881644"},{"product_id":"jalila","title":"Jalila","description":"\u003cp data-start=\"38\" data-end=\"296\" class=\"PDq2pG_selectionAnchorContainer\"\u003eJalila is a fragrance of character, conceived as the olfactory portrait of a free, unforgettable personality. The brightness of ripe peach meets the mystical depth of olibanum, before revealing a warm heart of cistus, myrrh and tonka bean.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"298\" data-end=\"454\"\u003eA powerful, sophisticated sillage where patchouli, Peru balsam and suede compose an elegant, daring signature that is impossible to forget.\u003c\/p\u003e","brand":"Placebo","offers":[{"title":"80 ml","offer_id":57962560061771,"sku":"056 100 01 07","price":200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1013\/6764\/4491\/files\/placebo_jalila_bottle.webp?v=1784881611"},{"product_id":"misserghin","title":"Misserghin","description":"\u003cp data-start=\"38\" data-end=\"289\"\u003eMisserghin tells the story of a sun-drenched land where fresh citrus meets the depth of oriental materials. Mandarin and clementine light up the opening, set against vibrant chilli and the elegant bitterness of cocoa.\u003c\/p\u003e\n\u003cp data-start=\"291\" data-end=\"470\"\u003eA singular fragrance where Atlas cedar, precious tobacco and vanilla create a warm, woody and mysterious sillage, between botanical heritage and Mediterranean memory.\u003c\/p\u003e","brand":"Placebo","offers":[{"title":"80 ml","offer_id":57962552918347,"sku":"056 100 01 08","price":200.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1013\/6764\/4491\/files\/placebo_misserghin_bottle.webp?v=1784881572"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1013\/6764\/4491\/collections\/Placebo.webp?v=1784882565","url":"https:\/\/sayhar.fr\/en\/collections\/placebo.oembed","provider":"SAYHAR","version":"1.0","type":"link"}